affthat


grow your digital product revenue by reaching millions of users through one-time offers and promotions

Groupon for the creator economy


Gumroad, Shopify and Substack are creating millions of digital entrepreneurs. This space ("URL Ecomony aka Passion Economy" will explode in the next 10 years).

Why should you care?


Creators often toil for years in isolation waiting for the perfect product to launch to an invisible audience. "Let me build it and they'll come" is an antiquated mindset.Build In Public is a different playbook. It is about launching early, sharing progress updates, failing in public and showing vulnerability as a creator. It helps you have a tight feedback loop with your audience, builds trust and creates life long fans who'll rally around your products.